All information is a part of an academic assignment and not a reflection of the NBA (National Basketball Association) and the Detroit Pistons.
DETROIT PISTONS' DIGITAL MARKETING PLAN
This marketing plan focuses on enhancing fan engagement and revitalizing enthusiasm for the Detroit Pistons by launching an innovative mobile app. The app is designed to deliver a seamless and personalized experience for fans, including real-time updates, exclusive content, VIP access, gamification features, and a robust loyalty program. This marketing plan focuses on enhancing fan engagement and revitalizing enthusiasm for the Detroit Pistons by launching an innovative mobile app. The app is designed to deliver a seamless and personalized experience for fans, including real-time updates, exclusive content, VIP access, gamification features, and a robust loyalty program.